No one really cares what ACT does

Wednesday, June 13, 2018

ACT has sold over 3 million cutting tools since 2006. It's what we do. But I have to say that's not what gets me out of bed in the morning.

Remembering why I started.

ACT is a brand with a purpose. I know what we are for. From day ones I have wanted to improve engineering . I can do this by making sure that our makers - our customers - use the best cutting tool for their job. The right cutting tool. This means less waste for them. Less downtime. More uptime. Higher productivity rates. Less stockholding so more cash in the business.

This in turn means more profit for our customer. A stronger, more cash-rich business. Jobs created. Jobs safeguarded. New companies created. This is what ACT is for.

What We're For Versus What We Do.

The Steve Jobs quote below is on my office wall. And whilst I am not sure I can change the world, I can certainly change my world. The world of engineering.

So the thing that gets me out of bed each morning is the accurate prescription of cutting tools. This 'do it once, do it right' approach is amazing. We're keeping our customers moving. That's what drives me.

What is it that gets you out of bed in the morning? The answer is almost always linked to purpose. So what's yours?

To read more articles like this from Managing Director Michael Richardson follow the below link.

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Welcome to the Advanced Cutting Tools Website

We have been setting new standards in the accurate prescription of cutting tools since 2006.

It’s because we know that the right cutting tool from us means maximum uptime and output – for you.

Cut Costs, Not Corners

ACT is for those whose business success relies upon having access to the right product, at the right price, in the right place and at the right time… no ifs and no buts.

Your Success is Our Success

We understand that our customers are placing their spend and their reputation in our hands.

The right cutting tool is everything to us, to our customers, and to our customer’s customers.

Best of Both

Compromise? Not here.

Best Price and Best Quality

Huge buying power and immense product and industry knowledge means the right price and performance every time.

Right Tool and Right Time

Awesome supplier choice and our own fleet of delivery drivers means we can satisfy exact, immediate need.

Performance and Profitability

The know-how to prescribe with unerring accuracy means more uptime, output and profitability for you.

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